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Media pitching 101: Earned media tactics to grow your brand coverage

Looking to unlock the power of earned media for your brand? Earned media remains one of the most effective ways to build brand credibility and reach a broader audience. We sat down with Autumn Furr and John Kendzierski, Co-Founders of Westway Communications, to learn about earned media and score their tips on how create a winning PR strategy.

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Media pitching 101: Earned media tactics to grow your brand coverage

Media pitching 101: Earned media tactics to grow your brand coverage

Looking to unlock the power of earned media for your brand? Earned media remains one of the most effective ways to build brand credibility and reach a broader audience. We sat down with Autumn Furr and John Kendzierski, Co-Founders of Westway Communications, to learn about earned media and score their tips on how create a winning PR strategy.

Read the article
How to prepare for line review: Essential do’s and don’ts

How to prepare for line review: Essential do’s and don’ts

Getting a line review with a major retailer can be incredibly exciting for a brand, but it’s natural for a first timer to have plenty of questions. We sat down with Jennifer Ray-Jones, Director, Target Accelerators to discuss the do’s and don’ts of a line review.

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How to network as a founder

How to network as a founder

As a founder, you may wonder about the most effective way to network in support of brand-building. Best-in-class tips from Le’Spencer Walker, Director, Target Accelerators Activation & Growth Team, right this way.

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Meeting a retail buyer: How to make a great first impression

Meeting a retail buyer: How to make a great first impression

How do you make the best possible first impression with a buyer? We sat down with Le’Spencer Walker, Director, Target Accelerators Activation & Growth Team to find out how to perfect your pitch and make your mark.

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Retail fundamentals: Learn the essentials

Retail fundamentals: Learn the essentials

From mass retail capabilities to industry terms to line review prep and taking that next step, watch our seminar on major topics spanning need-to-know retail fundamentals.

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Building a brand pitch for success

Building a brand pitch for success

Having a brand pitch that includes all the important details is crucial when meeting a customer, investor, or retailer for the first time

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